Improving Password Management in Microsoft Edge Mobile
Duration
2 months
2 months
2 months
Platforms
Android and iOS
Android and iOS
Android and iOS
Role
UX designer
UX designer
UX designer
PROBLEM STATEMENT
The mobile UX for save and update password experience is non-intuitive and has inherited the upstream behavior without any Edge specific customization. The experience is quite fragmented across platforms.
HYPOTHESIS
Improving the UX of save and update password experience on mobile will improve the password adoption on mobile and increase the password saved users.
APPROACH
Designing for trust required us to look beyond UI patterns and start with evidence: where users struggled, what competitors offered, and what the data revealed.
Audit first : We looked inward, examining inconsistencies across desktop, Android, and iOS to understand where trust was breaking.
Look outward : We benchmarked competitors, learning how transparency and decision clarity shaped user confidence.
Listen to the numbers : Engagement data revealed that users interacted more when the experience demanded a conscious choice.
This layered approach allowed us to design not just for usability, but for confidence, transparency, and trust at scale.
Designing for trust required us to look beyond UI patterns and start with evidence: where users struggled, what competitors offered, and what the data revealed.
Audit first : We looked inward, examining inconsistencies across desktop, Android, and iOS to understand where trust was breaking.
Look outward : We benchmarked competitors, learning how transparency and decision clarity shaped user confidence.
Listen to the numbers : Engagement data revealed that users interacted more when the experience demanded a conscious choice.
This layered approach allowed us to design not just for usability, but for confidence, transparency, and trust at scale.
Designing for trust required us to look beyond UI patterns and start with evidence: where users struggled, what competitors offered, and what the data revealed.
Audit first : We looked inward, examining inconsistencies across desktop, Android, and iOS to understand where trust was breaking.
Look outward : We benchmarked competitors, learning how transparency and decision clarity shaped user confidence.
Listen to the numbers : Engagement data revealed that users interacted more when the experience demanded a conscious choice.
This layered approach allowed us to design not just for usability, but for confidence, transparency, and trust at scale.
SOLUTION
Our solution was guided by a simple philosophy: password saving is not just a background system action, it’s a trust moment for the user. Instead of passive or inconsistent prompts, we designed an experience that:
Put clarity first as users should always know what is being saved.
Encouraged conscious decisions since security deserves active engagement, not accidental dismissals.
Created consistency across platforms so users build confidence in Edge, no matter the device.
Respected native behaviours by maintaining familiarity while introducing Edge-specific trust cues.
By treating this as a moment of trust, not interruption, we built a foundation for stronger adoption and long-term confidence in Edge’s password manager.
Our solution was guided by a simple philosophy: password saving is not just a background system action, it’s a trust moment for the user. Instead of passive or inconsistent prompts, we designed an experience that:
Put clarity first as users should always know what is being saved.
Encouraged conscious decisions since security deserves active engagement, not accidental dismissals.
Created consistency across platforms so users build confidence in Edge, no matter the device.
Respected native behaviours by maintaining familiarity while introducing Edge-specific trust cues.
By treating this as a moment of trust, not interruption, we built a foundation for stronger adoption and long-term confidence in Edge’s password manager.
Our solution was guided by a simple philosophy: password saving is not just a background system action, it’s a trust moment for the user. Instead of passive or inconsistent prompts, we designed an experience that:
Put clarity first as users should always know what is being saved.
Encouraged conscious decisions since security deserves active engagement, not accidental dismissals.
Created consistency across platforms so users build confidence in Edge, no matter the device.
Respected native behaviours by maintaining familiarity while introducing Edge-specific trust cues.
By treating this as a moment of trust, not interruption, we built a foundation for stronger adoption and long-term confidence in Edge’s password manager.
IMPACT
Early rollout showed stronger engagement and clearer decision-making among mobile users.
The redesigned flow became a foundation for future password features such as passkeys and password generator.
By 2025, Microsoft retired the Authenticator app’s password manager and migrated hundreds of millions of users to Edge’s built-in password manager, making this flow central to Edge’s long-term password strategy.
Source: Microsoft product announcements and industry reports (2025).
Early rollout showed stronger engagement and clearer decision-making among mobile users.
The redesigned flow became a foundation for future password features such as passkeys and password generator.
By 2025, Microsoft retired the Authenticator app’s password manager and migrated hundreds of millions of users to Edge’s built-in password manager, making this flow central to Edge’s long-term password strategy.
Source: Microsoft product announcements and industry reports (2025).
Early rollout showed stronger engagement and clearer decision-making among mobile users.
The redesigned flow became a foundation for future password features such as passkeys and password generator.
By 2025, Microsoft retired the Authenticator app’s password manager and migrated hundreds of millions of users to Edge’s built-in password manager, making this flow central to Edge’s long-term password strategy.
Source: Microsoft product announcements and industry reports (2025).
Early rollout showed stronger engagement and clearer decision-making among mobile users.
The redesigned flow became a foundation for future password features such as passkeys and password generator.
By 2025, Microsoft retired the Authenticator app’s password manager and migrated hundreds of millions of users to Edge’s built-in password manager, making this flow central to Edge’s long-term password strategy.
Source: Microsoft product announcements and industry reports (2025).
This project taught me that even small surfaces like a save password prompt can have outsized impact on user trust and security at scale. It wasn’t about UI polish, but about ensuring clarity, transparency, and confidence for millions of users worldwide.
This project taught me that even small surfaces like a save password prompt can have outsized impact on user trust and security at scale. It wasn’t about UI polish, but about ensuring clarity, transparency, and confidence for millions of users worldwide.